Stories of Success
Healthy Foods In Schools Case Studies
These are real life examples of how parent, student, school board, or
school administrator action resulted in healthier foods in schools.
California
Statewide
In 2004, California's SB 19, the Pupil Nutrition, Health, and Achievement
Act of 2001 takes effect. The legislation sets comprehensive nutrition
standards for foods sold in elementary schools. Under the legislation, any
snacks sold outside the federal meal programs must: 1) have no more than
35% of its calories from fat; 2) have no more than 10% of its calories from
saturated fat; 3) be no more than 35% sugar by weight; and 4) the only
beverages that may be sold to students are milk, water or juice that is at
least 50% fruit juice with no added sweeteners. In middle schools,
carbonated beverages may be sold only after the end of the last lunch
period (but sports drinks can be sold throughout the day). There are no new
nutritional guidelines for high schools. Other provisions of the law
include an increase in meal reimbursement rates, pilot projects in middle and high
schools that implement the nutrition standards for all foods and beverages
sold outside the federal meal programs, and planning grants to develop
other policies relating to nutrition and physical activity.
Los Angeles Unified School District
In August 2002, the Los Angeles Unified School District B the second
largest school district in the U.S. with 750,000 students and 677 schools B banned
the sale of soft drinks in vending machines or school stores during school
hours. The more than 200 middle and high schools in Los Angeles with
individual contracts with Coca-Cola and Pepsi have until 2004 to make the
change. L.A. schools will allow water, milk, drinks that are at least 50
percent fruit juice, and sports drinks with less than 42 grams of sugar per
20-ounce bottle. The School Board passed a resolution instituting the ban.
Jacqueline Domac, a health teacher at Venice High School, played a key role
in organizing the effort. At the heart of the policy is a growing movement
to fight the state's obesity epidemic. Recently, a UCLA survey found that
40 percent of students in Los Angeles schools are obese.
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Oakland Unified School District
In February 2002, The Oakland Unified School District adopted a ban on the
sale of all soft drinks and candy in all of its schools. The district
policy changed after public outcry over the potential $5 million contract with
Pepsi in November 2000. After rejecting the contract, the school board
developed a nutrition policy committee that ultimately called for the
elimination of soda and unhealthy snack food for the district schools.
Improvements in the school food include: soy-based burgers, salads, grilled
chicken, and fruit juice.
The Hemet Unified School District
In July 2002, the Hemet Unified School District banned the sale of sodas on
campus during school hours to promote better health. The district agreed to
a three-year contract, which included a $150,000 bonus, with Coca-Cola to
sell its juices, sports drinks, and water. Soda sales have generated an
annual average profit of $40,000. SOURCE: "Soda debate: Inland school
officials weigh profits from sales, health issue," The Press-Enterprise
(Riverside, CA), October 10, 2002
San Francisco Unified School District
In January 2003, The San Francisco Chronicle reported that the San
Francisco School Board joined the battle for improving nutrition and health for their
students. The vote to ban soda and candy from cafeterias passed unanimously
and will take affect next school year. Throughout the district's 114
schools the school district is looking at improving nutrition and eliminating
unhealthy levels of fat, sugar and salt from breakfasts and lunches served
in cafeterias. Junk foods sold in vending machines or student stores will
still be allowed for now.
Sacramento City Unified School District
In June 2000, public outcry began over the school district's plan to
implement a district-level exclusive contact with Pepsi for $2 million.
After protest from health professionals and the public, the school district
turned down the proposal and opted to strengthen the districts nutrition
policy.
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Vista Unified School District
This school system wanted to change the usual high-fat and sugar-laden
foods and beverages being sold in their vending machines and become what they
called "junk food-free." The assistant Superintendent and the director of
the Child Nutrition Services helped the Vista High School purchase vending
machines and offered healthier options such as bagels and cream cheese,
yogurt and granola and dried fruit. Sodas were only offered in about 20% of
the vending slots. The first year the school generated $200,000 more in
sales than the previous year.
Minnesota
North Community High School, Minneapolis
Faced with alarming statistics about childhood overweight and obesity
rates, one member of North's administration re-evaluated the school's beverage
vending practices. With the support of the administrative team, Bryan Bass
contacted the district's Coca-Cola representative, who was willing to work
with North to provide healthier choices. As a result, the school increased
the number of machines from four to 16, stocked 13 machines with water or
100% fruit/vegetable juice, stocked two machines with sports drinks, and
limited soda to one machine with limited hours of sale. They also
instituted a competitive pricing system, selling water for $.75, sports drinks and
100% fruit/vegetable juices are $1.00, and soda and fruit drinks (e.g.,
Fruitopia) are $1.25. The water machines are strategically placed in high
traffic areas and students are now allowed to drink water in the classroom.
Soda sales are down, but vending profits increased by almost $4,000 and the
total number of cases of beverages has more than doubled from the previous
school year, with water being the best seller.
Montana
Whitefish Middle School, Whitefish
Whitefish Middle School with 700 students switched from soda and candy to
100% fruit juice, water, and healthy snacks two years ago. It happened
through the collaboration of the Montana Behavioral Initiative (MBI) B a
program to develop better more positive interaction between schools and
communities and students and Team Nutrition B a USDA program to encourage
students to make better and healthier choices. Before the switch, student
behavior immediately after lunch would result in disciplinary referrals of
six to eight kids a day. Since the switch, there are only one to two
referrals a week. They give a lot of credit for the change in behavior to
the kids not having access to the sugar and caffeine. As for revenue, the
principal Kim Anderson said that there has been a decline in the gross but
not in the net. The school has recently purchased its own cold vending
machine to sell bagels, low-fat milk, and yogurt.
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New Hampshire
Portsmouth Schools
The Portsmouth School Board voted to eliminate drinks that are full of
sugar and caffeine including: soda, sweetened lemonade, iced tea, and fruit
drinks. The middle and high school will replace them with plain and
flavored waters and 100% fruit juice. They have also eliminated all candy bars and
snacks that have little nutritional value and replaced them with crackers,
Chex mix, raisins, and fruit snacks. While the school system had been
talking about this issue for some time, the catalyst for the change was a
letter written to the School Board by a local pediatrician, Dr. Dixon
Turner. In the letter, he criticized the presence of soda and unhealthy
snacks in vending machines at the schools and warned about the growing
obesity rates in kids. SOURCE: "Newest expulsions from local schools: soda
pop and candy," Portsmouth Herald, October 24, 2002
South Carolina - current battle
Charleston County Schools
Charleston County Parents for Public Schools is fighting to rescind a
five-year, $8.1 million exclusive contract with Pepsi. PPS is calling for
the school district to do away with the new contract and to avoid future
contracts that would bring advertisers into schools, including a similar
contract with snack machine venders. It also wants the school district to
offer only healthy options, including water, milk, and fruit drinks with at
least 50 % juice. SOURCE: The Post and Courier (Charleston, SC), September
13, 2002
Texas
In April 2002, the Texas Education Agency (TEA) made a policy change
regarding Foods of Minimal Nutritional Value (FMNV) in response to reports
issued by the Centers for Disease Control the Surgeon Generals on obesity
and overweight. In the policy change, TEA also recognized that increasing
consumption of "junk food" and carbonated beverages by children is being
blamed for an alarming increase in obesity and Type II diabetes. The new
policy states that FMNV may not be available in food service areas where
Child Nutrition Program (CNP) meals are either served and or eaten. This
includes location that function as a foodservice areas regardless of their
location. The policy does not address vending machines, snack bars or a la
carte lines only that they cannot offer the restricted food where CNP meals
are sold or served. There are four categories of restricted foods covered
by the policy: soda water, water ice, chewing gum, and certain candies. This
policy also does not include chips, candy bars, French fries, Jell-O,
sports drinks, tea, or other junk food items. SOURCE: TEA memos: "Foods of Minimal
Nutritional Value Policy", April 2002 and "Clarification of Foods of
Minimal Nutritional Value Policy," July 2002
El Paso Independent School District
El Paso Independent School District Trustees voted to ban soft drinks from
all campuses except high schools. They turned down a $20 million contract
that would have granted a soft drink company exclusive rights to supply the
school system for 10 years. Instead, the school district and the beverage
company agreed on a 2-year contract to provide water, 100% fruit juice and
nonfat milk in all elementary and middle schools. SOURCE: Reuters Health,
July 30, 2002
Washington
Statewide
Currently, organizations are working on the re-introduction of a bill into
the state legislature that was first introduced in January 2003 that would
require all food sold in schools to be healthy. Organizations and
individuals including the Children's Alliance, Citizens' Campaign for
Commercial-Free Schools, The Washington State PTA and others strongly
supported the Washington State Senate bill that would eliminate the sale of
junk food on school grounds. Senator Jeanne Kohl-Welles introduced the bill
and said, "We must help our youth make proper choices about their diets to
ensure they are prepared to learn. However, limiting or banning junk foods
is not the end of the problem." The bill would also create a task force to
address related issues such as the potential revenue loss to schools,
incentives for high schools to participate, increasing the availability of
fresh fruits and vegetables, and ways to combat the proliferation of
commercial marketing in the school environment.
Seattle Public Schools
The Citizens' Campaign for Commercial-Free Schools is working hard to
change school policies when it comes to exclusive contracts. A district contract
with Coca-Cola in 1998 for $6.1 million yielded $500,000 in 2001 or about
$25 a student. The Coke contract is up for renewal in July 2003 and
Washington-state-based Citizens Campaign for Commercial-Free Schools (CCCS)
is working with the school board to reevaluate school policy regarding the
contract. SOURCES: Seattle Weekly, September 25 B October 1, 2002 and CCCS
website: "Update on Coke contract in Seattle,"
Wyoming
Uinta County School District #1, Evanston High School
Judy Rossmeisl, the Evanston, Wyoming School Food Service Director, the
Uinta County School District Superintendent and the high school principal
reevaluated the foods offered in their schools when faced with a memorandum
from USDA stating that no food of minimal nutritional value can be served
in school serving or eating areas. A new district policy took soft drinks out
of the school and replaced it with milk, 100 % juice, sports drinks, and
fruit drinks (e.g. lemonade). School revenue from vending dropped from
$6,000 to $2,000, which in part has been absorbed by Food Service. The
school also increased the number of lunch periods from two to three. This
has resulted in more students buying lunch, thus, increasing revenue.
Previously there were so many students trying to eat lunch at the same time
that many students couldn't get through the line in enough time to eat
their lunch. They either they went without lunch, ate from the vending machines,
or went off campus. The principal instituted closed campus for freshman and
sophomores which has also helped to increase revenue. The school also
replaced some of the candy in snack machines with more nutritious snacks.
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